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「对产品进行市场推广英语」市场推广的英语

时间:2023-11-07 信途科技SEO资讯

本篇文章信途科技给大家谈谈对产品进行市场推广英语,以及市场推广的英语对应的知识点,希望对各位有所帮助,不要忘了收藏本站。

本文导读目录:

关于推销产品的英语短文

我们从……获知贵公司的名称,不知贵公司对这一系列的产品是否有兴趣。

Your name has been given by... and we like to inquire whether you are interested in these lines.

我们新研制的……已推出上市,特此奉告。

We are pleased to inform you that we have just marketed our newly-developed...

我们盼望能成为贵公司的……供应商。

We are pleased to get in touch with you for the supply of...

我们的新产品刚刚推出上市,相信您乐于知道。

You will be interested to hear that we have just marketed our new product.

相信您对本公司新出品的……会感兴趣。

You will be interested in our new product...

“进行产品推广”英文怎么说

进行产品推广”

Product promotion

注:

promotion 英 [prəˈməʊʃn]

美 [prəˈmoʊʃn]

n. 促进,增进; 提升,升级; (商品等的) 推广; 发扬;

[例句]Consider changing jobs or trying for promotion..

考虑换个工作或者争取升职。

市场推广如何翻译?

市场推广 develop a marketing promotion

市场营销词汇

英:

Marketing is that part of the process of production and exchange that is concerned with the flow of goods and services from producer to consumer. It is popularly defined as the distribution and sale of goods. Marketing includes the activities of all those engaged in the transfer of goods from producer to consumer.

Following are key elements to consider when developing a marketing promotion:

Marketing mix (PPPPP)

Determination of the Package, Price, Place (of sale), and type of Promotion for the Product.

Image

How the market or customers perceive the company or company brand and the products and services that it sells.

Satisfying or creating a need

Marketing activities can be directed towards either satisfying a need which is real, or creating a perceived need.

S.W.O.T.

Analytical process to identify Strengths, Weaknesses, Opportunities, Threats.

Pricing

Process of determining the ideal rate to charge a customer for your product or service. This is based upon pricing elasticity studies and consumer demand.

Promotion planning

Process of making decisions about the parts of the promotion mix

(advertising, sales promotion, public relations, event marketing, and sponsorship). A company must establish the role and importance of each part before creating an overall promotion strategy.

Promotion objectives

Each part of the promotion mix is assigned a goal based on its' potential contribution to the overall plan. The main objectives that should be considered are:

Is it realistically achievable?

Is it quantitative (for measurement purposes)?

Is it aimed at a carefully defined target market?

Is it easy to evaluate and modify if necessary?

Promotion strategy

The plan of action outlining ways to achieve objectives. The two types of strategies are ‘push’ (where the company directs promotional efforts at middlemen, who then promote the product among consumers), and ‘pull’(where the company directs its’ promotional efforts at consumers).

Promotion budget

The funds required for a promotion depend on 3 factors:

Target customers -consumer products aimed at mass markets rely mainly on advertising, whereas business or industrial products (with a narrower target market) usually rely more on personal selling.

Competition - based on what they’re investing in promotion.

Life cycle - more investment in introductory and growth stages than the mature stage.

中:

市场营销是生产和交换过程的一部分,涉及到货品和服务从生产商到消费者的流通。它通常被定义为商品的分配和销售。市场营销包括了与商品从生产商到消费者转移有关的一切活动。

以下是开展市场推广活动所必须考虑的一些关键要素:

营销组合

决定产品的包装、价位、销售地点和推广方式等。

形象

市场和消费者是怎样看待公司和公司的品牌以及公司提供的产品和服务的。

满足和创造需求

市场营销活动可以是为了满足市场真正存在的需求或为了创造一个可以感知的需求。

S.W.O.T.分析法

用来确定优势、劣势、机会和威胁的分析方法。

定价

决定向使用你服务和产品的顾客收取多少费用的过程。这是根据定价弹性研究和消费者的需求决定的。

促销计划

关于推广组合中(广告,促销,公共关系,举办活动和赞助)各部分应占多大比例的决策过程。一个公司在制定总体促销战略前必须决定各部分的角色和重要性。

促销目标

推广组合中的每一部分都要根据总体计划完成一个目标。

主要应考虑的目标是:

确实能够达到吗?

是定量的吗(为了便于测量)?

是否针对一个仔细定义的目标市场?

便于评估和修改吗?

促销战略

指出达到目标的方法的行动计划。两种战略分别是‘推’(公司将促销力量放在中间商,由他们在消费者中促销商品)和‘拉’(公司直接将营销力量针对消费者)。

促销预算

促销所需要的款项主要依据3个方面:

目标消费群 - 针对大众市场的消费品主要依靠广告,而商业和工业产品(目标市场较小)通常更多依靠个人推销。

竞争 - 根据他们在促销中投入的多少。

生命周期 - 在推出和增长阶段的投入比成熟期多。

策划推广的 英文怎么说

策划之类词,英语绝对没有此类万能词,不得不区别对待:

Contrive ---针对产品

Scheme -----针对方案、程序

Project ----针对商务项目(广义)

Plan -------针对一般活动

Develop ----针对事业(广义)

Mastermind--针对高智能(隐蔽)行动

Concoct-----针对不光明行为

Conspire----针对阴谋

推广:

promote-----针对商业产品

popularize----普及推广(教育知识等)

spread---普及传播

这里你要的应该是商务方面的,可以用:to develop and promote sth.

急~~~英文表达“我的负责市场宣传和市场推广”

I’m responsible for PR and Marketing.

(PRMarketing都是专有名词,PR指的就是宣传和媒体公关,Marketing指的就是市场部,市场推广等)

关于对产品进行市场推广英语和市场推广的英语的介绍到此就结束了,不知道你从中找到你需要的信息了吗 ?如果你还想了解更多这方面的信息,记得收藏关注本站信途科技。

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